PETER O'DONNELL

Position: Executive Director

Mobile:
 0429 104 225

Email:
 pod@scfarms.com.au

Qualifications: CPA, B.Ec

In 2001 Peter founded Southern Cross Business Advisers (SCBA) that grew into a 4 partner organisation with a team of 30 professionals. In 2006 Southern Cross Farms became part of the SCBA group. Peter's stake in SCBA was sold in 2013 to focus on Southern Cross Farms.

As Executive Director of SC Farms his responsibility lies with Strategy Development, Investor Liaison and Acquisitions.

Peter completed an economics degree in Adelaide, graduating in 1992. In 2001 he founded Southern Cross Business Advisers as a sole practitioner.

Peter's areas of expertise include Business Planning, Continuous Improvement Strategies, Strategic Planning, Workshops and Client Planning Days. His role in the business includes:

  • Business Planning & Management of Operations
  • Investor liaison
  • Strategic Planning

Peter is also involved in many community organisations. This includes being a member for the finance committee of the Mildura Specialist School, Director of Mildura Airports Pty Ltd and Board member of MASP. Additionally, he is co-founder of the Kokoda Youth Leadership Program. He is also a coach of football and basketball teams in his spare time.

Peter is married to Andrea and has three children - Jack, Will and Kate.



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